Claude vs Perplexity
Side-by-side comparison for UK business buyers. Scores 0–5 from our evaluation rubric; ✓ = claimed or available.
Comparison at a glance
| Dimension | Claude | Perplexity |
|---|---|---|
| Implementation friction (0–5) | 4 | 4 |
| Integration maturity (0–5) | 4 | 3 |
| Pricing transparency (0–5) | 4 | 4 |
| Security posture (0–5) | 4 | 0 |
| SME fit (0–5) | 4 | 4 |
| GDPR/DPA | ✓ | — |
| Data location (UK/EU) | — | — |
| Starting price (GBP) | £8/mo | — |
| SSO | ✓ | — |
| Audit logs | — | — |
— = not yet evaluated or not stated. How we evaluate.
Tool details
Claude GDPR/DPA
Anthropic’s conversational AI for analysis, writing, and coding. UK SMEs can use it for drafts, research, and code assistance; pricing is clear and a free tier is available.
From £8/mo
Visit Claude →Perplexity
Search engine that answers questions with cited sources. UK SMEs can use it for quick research, due diligence, or fact-checking with visible references; free tier and clear Pro pricing.
Visit Perplexity →How we evaluate
We score tools on five dimensions (0–5) from public, verifiable information: implementation friction (ease of getting started), integration maturity (APIs, SSO, export), pricing transparency, security posture (heuristic from vendor statements), and SME fit (overall fit for time-poor, budget-conscious UK SMEs). We also record flags: GDPR/DPA claimed, UK/EU data hosting, SSO, and audit logs.